Momentus + Winning by Design

From SPICED to Impact

Answering your core questions, and showing you where to start.

Presenter: press S for Speaker View. Set your display to Extend, not Mirror, so only these slides show.

What you are really asking

Five questions, in priority order

1Will this drive real impact, behavior change in reps and managers that shows up in revenue, or is it just another tool?
2How do reps consistently quantify Impact and lock a Critical Event, the two weakest, highest-value behaviors?
3Will managers actually coach it every week, and how do we hold them to it?
4Can we build it on our own data, in our own systems, so we own it, not a black box?
5How fast do we see something real, versus a long infrastructure project?

The answer

Through the A.G.E.N.T. framework

Audit

We read your calls and your funnel. SPICED is known but not applied; Impact and Critical Event are weakest.

Gauge

Impact only counts when tied to a metric the buyer owns. Your expansion win rate fell 54.9% to 20.1%, the cost of weak Impact and CE.

Engineer

A weekly coaching system on your own calls, in your own Claude, that you own. Pilot on three teams, runs on static data now.

Navigate

Development, not surveillance. A tiny weekly manager ritual plus an OKR you own. Your data stays in your environment.

Track

Completion and quality, leading SPICED to lagging revenue, measured week over week to prove the lift in 90 days.

Where we start

Two tracks, sequenced

Impact now

The SPICED coaching pilot

Three teams, your real calls
Impact and Critical Event first
Runs on static data, no waiting
Built in your systems, you own it

Infrastructure next

The data model

The real long-term fix
Stable, board-ready reporting
A parallel, longer track
Tooling will not fix a broken model

Next step: a 90-day pilot on Impact and Critical Event, delivered into your Monday review and Tuesday 1:1, with a clear baseline and proof of the lift.